International Business Strategy

Study Board of Business Economics

Teaching language: English
EKA: B150159102
Censorship: Second examiner: External
Grading: 7-point grading scale
Offered in: Odense
Offered in: Autumn
Level: Master

Course ID: B150159101
ECTS value: 10

Date of Approval: 13-03-2020


Duration: 1 semester

Course ID

B150159101

Course Title

International Business Strategy

Teaching language

English

ECTS value

10

Responsible study board

Study Board of Business Economics

Date of Approval

13-03-2020

Course Responsible

Name Email Department
Nicole Franziska Richter nicole@sam.sdu.dk Institut for Marketing & Management, International Business & Entrepreneurship

Offered in

Odense

Level

Master

Offered in

Autumn

Duration

1 semester

Mandatory prerequisites

None.

Recommended prerequisites

None.

Aim and purpose

The objective of the course is to give students competences to exercise critical thinking and to solve problems related to management challenges and strategic dilemmas in international business operations. Students acquire: (i) knowledge about the main theories, concepts and analytical frameworks that are state-of-the-art in international business management, and (ii) skills in the application of this knowledge to solve practical business cases using market and firm data. 

Content

  • Main theories in international business  (comprising classical theories on the multinational enterprise such as internalization and OLI-theories, as well as newer theories such as resource/capability-based and institutional theories) 
  • Global strategy development  (comprising analytical frameworks to analyze and select between global markets, and concepts to compete in global markets) 
  • Global entry and operation modes  (comprising models to guide the decision on specific modes, and concepts to manage specific modes such as strategic alliances and mergers and acquisitions) 
  • Global organization (comprising the design of structures and processes, and headquarters-subsidiary relationships, subsidiary roles etc.) 
  • Cross-cultural aspects of management and leadership (comprising concepts of culture and cultural competence, and their association with management, leadership and strategy development in an international business context).

Learning goals

The aim is that students, after participation in this course can:

Description of outcome - Knowledge

• explain the main theories, and state-of-the-art concepts and analytical frameworks relevant to the international business decision-maker

Description of outcome - Skills

• analyze international business environments at the global, regional and national level  
• formulate market selection, entry and operation mode as well as business-level strategy with reference to different international business environments  
• evaluate different international entry and operation modes, including alternative global sourcing and value chain activities with reference to different international business environments 
• evaluate the key organizational designs in international business with reference to different international business environments • formulate organizational set-ups with reference to different international business environments  • reflect on management and leadership issues in different international business environments   

Description of outcome - Competences

• develop and report solutions to practical challenges in international business 
• present, discuss and defend their solutions to practical international business challenges in front of relevant decision-makers  

Literature

The course will make use of the following books (or respective newer editions):  

Lassere, Philip (2018): Global Strategic Management, 4th  edition 

Rugman, Alan M. (ed.) (2009): The Oxford Handbook of International Business, 2nd edition; available at SDU Library as an e-book.  

The course will, moreover, make use of professionally written business cases and articles from academic journals. Hence, students are required to purchase 4-6 business cases/exercises from international case clearing houses and to search for state-of-the-art literature in peer-reviewed academic journals using SDU Library resources. 

Teaching Method

Lectures and case based class discussions, group work and workshop-sessions, student (and guest) presentations.
The lectures are structured around five thematic streams in international business. The streams follow the principle of building up the background, discussing theoretical foundations, and analyzing essential research findings, before finally solving a comprehensive business case including the derivation of managerial implications.
The professionally written business cases will be solved, presented and discussed by the students in class.
We expect all students to solve all cases which are part of the lecture. Moreover, they are expected to hand in one of the case solutions as an in-group (4-6 students per group) home assignment and are invited to present their reflections and solutions in class.  

The groups will receive specific content related feedback on the cases they handed in during the classes. Instructions about the case work and case groupings will be presented in the course plan. Students are expected to attend all classes and produce their own lecture notes. 

Workload

Scheduled classes:

2 x 2 hours weekly in 11 weeks starting with the semester.

____

The total workload of an average student is 270 hours.

The teaching activities result in the following estimated distribution of the work effort: 
Lectures: 45 hours. 
Preparation for/review of lectures: 70 hours. 
Homework on cases and exercises: 100 hours. 
Preparation for exam: 30 hours. 
Exam: 25 hours. 

Examination regulations

Exam

Name

Exam

Timing

Exam: January.
Reexam: February.

Tests

Oral exam (group) based on take home assignment.

Name

Oral exam (group) based on take home assignment.

Form of examination

Home assignment with oral defense

Censorship

Second examiner: External

Grading

7-point grading scale

Identification

Student Identification Card - Date of birth

Language

English

Duration

48 hours for the written group take-home assignment.

For the oral exam, 45 minutes are set aside for each group that has handed in the home assignment including a group presentation (approximately 20-30 minutes), an examination involving questions and answers (using the home assignment and presentation as a starting point), and feedback. 

Length

Max 16 pages.

Examination aids

All exam aids allowed. Communication not allowed.

Assignment handover

Digital hand-out via "Digital Exam".

Assignment handin

Digital submission via "Digital Exam".

ECTS value

10

Additional information

The take home assignment will have the form of an analysis of and solution to a business challenge given as a case. The result is to be handed in in the form of a PowerPoint presentation or similar in groups of 4-6 students. The home assignment needs to show for which elements each student has been responsible to ensure that each student is graded on his or her individual effort. Introduction and conclusion may be jointly prepared.  

For the oral exam, 45 minutes are set aside for each group that has handed in the home assignment  including a group presentation (approximately 20-30 minutes), an examination involving questions and answers (using the home assignment and presentation as a starting point), and feedback.  Students take the oral exam as a group with individual grading of each student. Each student shall present the part that she/he is responsible for. During the following examination, the examiner ensures that the oral examination is conducted in such a way that individual assessment of the performance of each student can take place.  

The grading is based on an overall assessment of the take home assignment and the performance at the oral exam. Grades are awarded based on how well the individual student has achieved the objectives of the course as given in the "Goals description".  

Students take the oral exam as a group with individual grading of each student. Each student shall present the part that she/he is responsible for. During the following examination, the examiner ensures that the oral examination is conducted in such a way that individual assessment of the performance of each student can take place.


The form of examination form may be altered for the reexamination.

EKA

B150159102

External comment

NOTE - This course is identical with the former course B150036101 International Business Management.
Used examination attempts in the former identical course will be transferred.
Courses that are identical with former courses that are passed according to applied rules cannot be retaken.

Courses offered

Period Offer type Profile Programme Semester
Fall 2020 Optional Strategy and Organization - Odense MSc in Economics and Business Administration | Master of Science (Msc) in Economics and Business Administration | Esbjerg, Odense, Kolding
Fall 2020 Optional Human Resource Management - Odense MSc in Economics and Business Administration | Master of Science (Msc) in Economics and Business Administration | Esbjerg, Odense, Kolding
Fall 2020 Optional Brand Management and Marketing Communication - Odense MSc in Economics and Business Administration | Master of Science (Msc) in Economics and Business Administration | Esbjerg, Odense, Kolding
Fall 2020 Optional Accounting and Finance - Odense MSc in Economics and Business Administration | Master of Science (Msc) in Economics and Business Administration | Esbjerg, Odense, Kolding
Fall 2020 Optional Global Marketing and Consumer Culture - Odense MSc in Economics and Business Administration | Master of Science (Msc) in Economics and Business Administration | Esbjerg, Odense, Kolding
Fall 2020 Mandatory International Business - Odense Cand.merc. - Erhvervskandidat (Kolding Odense) | Master of Science (Msc) in Economics and Business Administration | Odense, Kolding
Fall 2020 Optional Global Logistics and Supply Chain Management / Organization combination - Odense MSc in Economics and Business Administration | Master of Science (Msc) in Economics and Business Administration | Esbjerg, Odense, Kolding
Fall 2020 Optional Global Logistics and Supply Chain Management / Accounting combination - Odense MSc in Economics and Business Administration | Master of Science (Msc) in Economics and Business Administration | Esbjerg, Odense, Kolding
Fall 2020 Mandatory International Business and Management - Odense MSc in Economics and Business Administration | Master of Science (Msc) in Economics and Business Administration | Esbjerg, Odense, Kolding
Fall 2020 Mandatory International Business and Marketing - Odense MSc in Economics and Business Administration | Master of Science (Msc) in Economics and Business Administration | Esbjerg, Odense, Kolding
Fall 2020 Optional Innovation and Business Development - Odense MSc in Economics and Business Administration | Master of Science (Msc) in Economics and Business Administration | Esbjerg, Odense, Kolding

Teachers

Name Email Department City
Maria Elo melo@sam.sdu.dk Institut for Marketing & Management, International Business & Entrepreneurship Odense

URL for MySchedule