German Organizational Communication 1

Course ID

H280008101

ECTS value

Course Title

Number of lessons

2 hours per week

Course Responsible

Name	Email	Department
Klaus Geyer	klge@sdu.dk	Institut for Sprog og Kommunikation

Lecturer

Name	Email	Department	City
Ana Catarina Kühn Paz	anapaz@sdu.dk	Institut for Sprog og Kommunikation	Odense

Overall description learning objectives

The described learning objectives for knowledge, skills and competences will be supported by the specific forms of instruction and work methods as described below. At the same time the forms of instruction and work methods are organised in accordance with the form of examination as described under Examination requirements, which is considered to be the most appropriate frame for testing the student´s fulfilment of the learning objectives of the subject.

Learnings objectives - Knowledge

After completing the course, the student shall be able to

demonstrate knowledge of different communication theories that are related to and relevant to organisations' communication policies, both internally and externally
demonstrate knowledge of various relevant genres in traditional and digital media

Learning objectives - Skills

After completing the course, the student shall be able to

independently analyse, assess and discuss the correlation between organisations' communication policy and the chosen genres
be critical in the selection of media, genre and language strategies in relation to a defined situation and recipient group

Learning objectives - Competences

After completing the course, the student shall be able to

use his/her knowledge of the correlation between the communication policy and the chosen genres to prepare well-written and linguistically adequate texts, both written and oral
on a methodological basis present constructively formulated professional criticism, including linguistic review, and perform evaluation of the communication

Content

An introduction to communication theory issues is given with a focus on the genres that typically exist in the organisation's internal and external communication. On this basis, analysis exercises and exercises in practical and written communication are performed. Written work is primarily done with independent preparation of texts within relevant genres based on a written proposal, with linguistic revision and, to a lesser extent, translation of texts from Danish to foreign languages. Oral work is especially done with assignments and cases that reflect the organisation's internal communication and the external communication with organisations in the foreign language area.

Written and oral work is done with genres/themes such as company presentations, press releases, advertisements, vacancy notices, CVs, memos and e-mails as well as other digital communications.

The course strives to continuously coordinate with, and define in relation to, themes that are discussed in the subject Texts in Use.

Forms of instruction and work

Teaching is organised in such a way as to support the humanities model for active learning and activating teaching, cf. section Didactic, pedagogical basis and contact to research environment in the curriculum. The teacher must inform students about how study activities are organised on commencement of teaching.

The activities in the course are primarily aimed at achieving learning objectives and preparing students for the form of examination portfolio.

The teaching of the course activates the student in the following teaching spaces/learning spaces:

Teaching space where the university teacher has the responsibility for planning and is present
Study space where the university teacher has the responsibility for planning but is not present
Teaching space where the university teacher is present but the students have the responsibility for planning specific sub-activities

Workload

5 ECTS is equivalent to 140 working hours. The working hours are distributed between the activities described in the humanities model and listed under Forms of instruction and work as well as the exam including the preparation of this. The university teacher will provide an indicative distribution of the workload at the beginning of the course.

Teaching language

German

Syllabus

200 - 250 pages

Examination regulations

Examination requirements

Name

Examination requirements

Timing

In the end of the semester

Tests

Prerequisite

EKA

H280008112

Name

Prerequisite

Description

It is a prerequisite that the student participates regularly, actively and satisfactory in the course.

By active is understood participation in the compulsory activities connected with the teaching (general preparation, oral presentations, minor written assignments, etc.). The university teacher specifies at the start of the course what is meant by active participation. By regular is understood participation in at least 80 % of the classes offered. By satisfactory is understood that the written presentations and assignments are evaluated as passed.

Registration of participation in the course takes place via the e-learning system or written protocol. The preferred method is announced at the start of the course. Students may only register participation in a given class if they have been physically present in the room during the entire class.

In connection with the final examination, it is the student's own responsibility to know whether he or she has fulfilled the requirements for regular, active and satisfactory teaching associated with the course.

Students who choose not to use the posibility for a re-examination immediately after the ordinary examination, or students who are sitting thier 3rd attempt, have the choice of sitting the examination according to the examination requirements for the ordinary examination or the examination requirements for the re-examination.

Form of examination

Participation

Assessment

Second examiner: None

Grading

Pass/Fail

Identification

Student Identification Card - Date of birth

Language

German

ECTS value

Additional information

Re-examination

Description

Form of examination

Take-home assignment

Assessment

Second examiner: None

Identification

Student Identification Card - Date of birth

Length

10 - 12 standard pages

Assignment Submission

The assignment shall be submitted in SDU's e-learning portal.

Additional information

Final exam

EKA

H280008102

Name

Final exam

Description

The examination is conducted by the hand in of a port folio.
At the end of the semester the student hands in 3 out of 4 given assignments, as part of a port folio. The teacher may during the semester ask the student to revise the assignments part of the port folio.

1 grade is given, which represents an average of the grades for the portfolio assignments delivered.

Form of examination

Portfolio

Assessment

Second examiner: None

Grading

7-point grading scale

Identification

Student Identification Card - Date of birth

Language

German

Assignment Submission

Submission on SDU´s digital platform required.

ECTS value

Additional information

Bedømmelseskriterier:
Considering the method of assessment and the current study level, specific emphasis will be put on the extent to which the student’s performance meets the learning objectives as well as to what extent the student masters the general competency objectives, particularly no. 3-5, 9, 10 and 12-13 that the course pays special attention to. The grade will be awarded according to the extent of the fulfilment of the learning objectives as described in the grading announcement.

For students who take the course as part of a study abroard stay

The course is assessed by the means of an port folio according to the anove stated examination requirements. No prerequisite will be enforced. At the end of the semester the student hands in 4 out of 4 given assignments, as part of a port folio.

Prerequisites

Type	Prerequisite name	Prerequisite course
Exam	H280008112, Prerequisite	H280008101, German Organizational Communication 1

Re-examination

Description

The re-examination is conducted as a written insitu test consisting of an open assignment on the basis of a brief and a translation of approx.

Form of examination

Written examination on premises

Assessment

Second examiner: None

Identification

Student Identification Card - Date of birth

Duration

5 hours

Length

1000 characters. The assigment should be no longer than 2400 characters incl. blank spaces.

Examination aids

All aids

Assignment Release

Hand-out on SDU´s digital platform. Submission date is published as part of the overall list of examinations

Assignment Submission

Submission on SDU´s digital platform required

Additional information

Assessment criteria: As the ordinary examination, see above

Timetable for the course

Odense

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Courses offered

Offer period	Offer type	Profile	Education	Semester
Spring 2021	Mandatory	BA International Virksomhedskommunikation (180 ECTS) tysk/kommunikation, Optag 2019	Bachelor of Arts (BA) in International Business Communication in German \| Odense	4
Spring 2021	Mandatory	BA International Virksomhedskommunikation (180 ECTS) tysk/medier, Optag 2019	Bachelor of Arts (BA) in International Business Communication in German \| Odense	4
Spring 2021	Mandatory	BA International Virksomhedskommunikation (180 ECTS) engelsk/tysk, Optag 2019	Bachelor of Arts (BA) in International Business Communication in English and German, Bachelor of Arts (BA) in International Business Communication in English and Spanish, Bachelor of Arts (BA) in International Business Communication in German and Spanish \| Odense	4
Spring 2021	Optional	TOMPLADS Virksomhedskommunikation, organisation og turisme	Samdrift (BA) \| Odense
Spring 2021	Exchange students

Programmes the course description is part of

Profile	Education	Semester	Offer period